FitFreedom
Client
FitFreedom
Location
Cagliari, Italy
Service Type
Content & Ads
293%
Increase in unique account reached
BEKNOWN’S IMPACT
1.96
Euros of CPM, Cost per 1000 impressions
49.9%
Non-follower accounts reached
87.6%
Increase in profile visits
118.418
Views in 30 days of content creation
THE PROJECT
Beknown’s approach
Fit Freedom approached Beknown knowing the importance of marketing but hesitant to invest due to concerns over high costs. However, recognising the need to stand out from competitors and enhance their positioning, they decided to prioritise a professional strategy. Their goal was to showcase the dedication and passion of their team, highlight their values of inclusivity and community, and emphasise the quality of their services.
Beknown focused on transforming their social media presence by creating visually appealing and engaging content that reflected their brand identity. We developed targeted video campaigns showcasing their unique approach and high standards, paired with a tailored Meta advertising strategy to amplify their reach and engagement.
Results
Although the collaboration is still in its early stages, Fit Freedom is already seeing remarkable outcomes. Engagement rates on social media have improved significantly, and their campaigns have generated a noticeable increase in client enquiries and foot traffic.
New clients are frequently mentioning social media as the reason they discovered the gym.
The partnership with Fit Freedom is built on trust and shared vision, and the early success of the project sets a strong foundation for long-term growth and sustainable results.
Services:
Social Media Management
Beknown has been responsible for the planning and the creation of content on FitFreedom’s Instagram page.
Paid Advertising:
Beknown has been responsible in setting up and succesfully running Meta paid advertisment campaigns for FitFreedom.
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UK +44 7931 176160
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